Effective Advertising
for Small Businesses
Next Business Breakfast Series Slated for May 4

         Thomas College, in partnership with the Mid-Maine Chamber of Commerce, will hold the May edition of its Business Breakfast Series on Thursday, May 4.
         The presentation, titled, “Advertising Ideas that Sell: A Baker’s dozen for Small Businesses and Professional Services,” will illustrate how companies can most effectively advertise in print, radio, television, direct mail and e-mail.
         Al Brewer, vice president of creative and strategic services for the Portland-based Burgess Advertising & Associates, will lead the discussion. Brewer will present tips on how a downtown business can compete with Web-based merchants and big box-store businesses that offer low prices.
         The presentation will be held in the Atrium at Thomas’ Student Center building on the Thomas campus located at 180 West River Road in Waterville. The public is invited to attend. The event begins at 7:30 a.m.
         The cost per person is $13 for members with advanced registration, $15 for members at the door and $18 for non-members. Contact the Mid-Maine Chamber of Commerce at 873-3315 or info@midmainechamber.com for registration information.
         The sponsors for the Business Breakfast Series are: Boothby & Bartlett Insurance Company, Kennebec Federal Savings, PFBF Certified Public Accountants, UniTel Inc. and Weeks & Hutchins.

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